DOSSIER PERFUMES
Luxury-quality fragrances, without the luxury price tag.
Copy and Content Manager
Owned all copy touchpoints, including: website, email & SMS, packaging, paid media, and SEO-optimized blog articles. I developed messaging strategies for 12 product launches and 3 international launches.
Additionally, I managed a team of 50+ content creators, overseeing the entire production process for paid and organic media.
THE DOSSIER
EXTRA! EXTRA! READ ALL ABOUT IT!
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EXTRA! EXTRA! READ ALL ABOUT IT! 〰️
THE SPEAKEASY COLLECTION
Your signature cocktail is now your signature scent.
HOLIDAYS
website
About Page: Candles
Quiz: Find Your Scent Soulmate
About Page: Dossier Originals
Loyalty Program: Rewards
About Page: FAQ
PRINT & PACKAGING